Katy Perry’s Super Bowl halftime show is still providing gossip. A lot of it, but only some is interesting. Katy spent her post-game haze in the arms of gross John Mayer, and she got an XLIX tattoo (photos in the gallery). Style.com ran a huge feature about Katy’s costumes. Jeremy Scott designed all four outfits, and he collaborated with Moschino for the starry finale dress. Katy’s outfits used something like 20,000 Swarovski crystals.
Not all of the news is about Katy. Young people apparently believe Missy Elliot is a new artist, which is sad. But it’s all good because Missy’s iTunes downloads are going through the roof. Missy took a musical hiatus to battle Graves disease, and it’s great to have her back. Missy tweeted her reaction: “I cried because I’ve been thru so much but I’m still here & thru the grace of God & u the fans believing in me I love y’all.” Maybe we’ll see a new album from Missy soon.
More good news (?). Katy & Co. brought in the largest television audience of any halftime show in Super Bowl history:
Katy Perry’s Super Bowl performance was seen by 118.5 million viewers, making it the most-watched halftime show ever, according to Nielsen data.
The audience for Perry’s 13-minute appearance, with guests Missy Elliott and Lenny Kravitz, topped Bruno Mars’ show last year by 3.2 million viewers. The Mars performance in 2014 was the previous record-holder.
Data for the halftime show covers the 8-8:30 p.m. block, which included the end of the first half and the start of the second half of the game between the New England Patriots and the Seattle Seahawks. The halftime half-hour outperformed every half-hour block except the final 40 minutes of the game, which saw the Patriots stage a come-from-behind victory.
The 9:30-10 p.m. block had a viewership of 119.2 million; 120.3 million viewers tuned in the for game’s final 10 minutes.
Is this surprising? Not to me, but I’m often surrounded by young girls who are wild about Katy. When the NFL hires classic rock bands, their audience is already watching the game. Whereas Katy reeled in a new demographic. The NFL will probably seek out this audience again, and it’s a smart strategy. Here’s a few more tidbits.
* Katy may have found a way to fit in a Taylor Swift dig after all. Jezebel points out that Katy’s backup dancers wore retro swimsuits similar to a Swifty outfit from years ago. Does this seem like a stretch?
* People can’t stop talking about the sharky backup dancers. Us Weekly identifies one of them as Scott Myrick. He wears unironic YOLO sunglasses and is a former Swift backup dancer.
* Russell Brand stumbled into this mess. Before the show, he took a break from video-blogging his unmade bed to tweet a note: “Super Bowl may be baffling to Brits but half time show will be amazing. Good luck KP” The Mirror says Katy was offended: “This was the man who, quite literally, destroyed her heart. He slagged her off publicly around the world. Then on the biggest night of her life professionally, he could not resist involving himself.”
* Diplo tweeted his support too with a simple “Team Katy Perry.” No comment.
* Lenny Kravitz’s daugther, Zoe, wasn’t wild about Katy rubbing up on her dad. She started a tongue-in-cheek meme, which you can see here. It must be rough to have a hot dad.
Photos courtesy of WENN & Getty